Psychology

How to Pull Apart Any Product to Describe it Desirably

By Colin Theriot / July 24, 2024

“Joys divided are increased.” – Josiah Gilbert Holland, Born Jul. 24, 1819. If you want to make any offer of anything seem more appealing to whoever it is you’re offering it to… Start slicing it up. Every distinct piece of it is a separate component with its own intrinsic and inherent value. If you were […]

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On Creating the Illusion of Two-Way Conversation, and Why It’s Valuable

By Colin Theriot / July 22, 2024

“Listening is a magnetic and strange thing, a creative force. The friends who listen to us are the ones we move toward. When we are listened to, it creates us, makes us unfold and expand.” – Karl A. Menninger, Born Jul. 22, 1893. Wouldn’t it be nice if we, as writers could listen to our

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