“I think it’s a fallacy that the harder you practice the better you get. You only get better by playing.” – Buddy Rich, Born Sep. 30, 1917. The time for practice is over. The time for getting ready is done. You’re ready, so start working. Don’t just write, finish. Don’t just finish, publish. Don’t just… Read More →
Don’t Compete on Coolness – Make “Boring” Things Seem Cool
“Because nobody wanted to play bass, I was instantly in a band.” – Les Claypool, Born Sep. 29, 1963. There is a lot of opportunity in doing the things no one else wants to do because they don’t think it’s cool… Then you MAKE it cool by the way you do it. Let me back… Read More →
Writing Even Your Brain Farts Down Will Change Your Life
“For my stand-up, I always have my notebook with me and if something strikes me, I’ll write it down.” – Janeane Garofalo, Born Sep. 28, 1964. Some of these essays go for deep, profound quotations. But this one is just a great, compact piece of professional advice that will have a PROFOUND impact on your… Read More →
Get the Audience FIRST and Then 99% of Your “What Do I Sell People” Questions Get Answered For You
“If we all tried to make other people’s paths easy, our own feet would have a smooth even place to walk on.” – Myrtle Reed, Born Sep. 27, 1874. This really is the fastest and easiest way I know to get into business – especially online. Find or create an audience, and serve them what… Read More →
It’s Easy to Stand Out When Everyone Else is a Copycat of Some Long-Dead “Guru”
“Is it not dangerous to have students study together for years, copying the same models and approximately the same path?” – Theodore Gericault, Born Sep. 26, 1791. People who study marketing WITHOUT doing much ACTUAL marketing will all learn the same way. They read the same books. They copy the same winning ads. They learn… Read More →
Stuff You Choose Today Must Bear Fruit in the Future (Or Else Don’t Waste Time)
“I started doing ’30 Rock’ and started writing ‘Mystery Team’ at the beginning of that. While I was doing ‘Mystery Team,’ I started practicing stand-up. While I was doing stand up, I got ‘Community.’ It’s like I planted trees six years ago, and now they have fruit.” – Donald Glover, Born Sep. 25, 1983. Here… Read More →
Mashup Your Core Topic With Everything Else That Is Cool (And People Will Love It And Beg For More)
“The whole secret of life is to be interested in one thing profoundly and in a thousand things well.” – Horace Walpole, Born Sep. 24, 1717. This is also a decent philosophy for thinking about your core content that you will use to build an audience around. You choose your central, main topic. And then… Read More →
Put a Pin in Those Excuses. Instead: Produce. Publish. Profit.
“You can play a shoestring if you’re sincere.” – John Coltrane, Born Sep. 23, 1926. Don’t let anything be an excuse that keeps you from doing what you want to do. “I only have an hour a day.” “I need a better computer.” “I’m working on my game plan.” “I was busy this weekend.” “I… Read More →
If Your Wish is for Riches, Rub Pencil to Paper Instead of Polishing Magic Lamps
“There is no magic in all the world like that magic when you sell your first bit of writing.” – Rosamunde Pilcher, Born Sep. 22, 1924. Oh Rosamunde, you poor dear. The magic that exceeds your claim is the feeling when your words can sell things – yours or those produced by others – sell… Read More →
“Success” can be a Dream, but SUCCEEDING is an Action Plan
“The rules are simple. Take your work, but never yourself, seriously. Pour in the love and whatever skill you have, and it will come out.” – Chuck Jones, Born Sep. 21, 1912. So many people WANT success. But they don’t want to succeed. Because “succeed” is a verb, and that means you have to DO… Read More →
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