Colin Theriot

Mashup Your Core Topic With Everything Else That Is Cool (And People Will Love It And Beg For More)

Horace Walpole

“The whole secret of life is to be interested in one thing profoundly and in a thousand things well.” – Horace Walpole, Born Sep. 24, 1717. This is also a decent philosophy for thinking about your core content that you will use to build an audience around. You choose your central, main topic. And then

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If Your Wish is for Riches, Rub Pencil to Paper Instead of Polishing Magic Lamps

Rosamunde Pilcher

“There is no magic in all the world like that magic when you sell your first bit of writing.” – Rosamunde Pilcher, Born Sep. 22, 1924. Oh Rosamunde, you poor dear. The magic that exceeds your claim is the feeling when your words can sell things – yours or those produced by others – sell

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Caring About Customers, And Showing It In Writing, Are Two Different Things

Ned Tanen

“If you really don’t care what an audience thinks, make a home movie and show it on your wall.” – Ned Tanen, Born Sep. 20, 1931. Maybe some kind of artist types can get away with not caring what an audience thinks of their work. But most artists care. And business people definitely should care.

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