“The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown.” – H. P. Lovecraft, Born Aug. 20, 1890. There’s a cognitive bias all humans have called “the Ambiguity Effect”. Fancy science says: It describes our tendency to avoid choosing options for which missing […]
How To Create Fear and Use It To Guide People’s Choices Read More »
“Diamonds are nothing more than chunks of coal that stuck to their jobs.” – Malcolm Forbes, Born Aug. 19, 1917. You know what makes diamonds? Start with carbon. That’s you. You’re mostly carbon. Carbon based life forms, they call us. And then you add two ingredients: pressure and time. In the bowels of the earth,
Conquering Challenging Work Is How You Increase Your Awesomeness Read More »
“If there is some art involved, I’d like it to be that it came through the cracks of daily work.” – Martin Mull, Born Aug. 18, 1943. Routine is important. Consistency is important. You want to be elbow deep in work when the muse shows up with inspiration. Because she won’t wait for you to
Be Busy When the Muse Arrives Or Else She Stops Coming By Read More »
“A wide screen just makes a bad film twice as bad.” – Samuel Goldwyn, Born Aug. 17, 1882. Are you getting too caught up in the details of your project? The little things. Tripping over word selection. Alliterative names. Logo design. Etc. If you are even thinking about that stuff before the core
The Emperor Doesn’t Need New Clothes if He Is Buff and Badass Read More »
“Pick up a camera. Shoot something. No matter how small, no matter how cheesy, no matter whether your friends and your sister star in it. Put your name on it as director. Now you’re a director. Everything after that you’re just negotiating your budget and your fee.” – James Cameron, Born Aug. 16, 1954. People
Call the Copy Cops to Check This Guy’s License!! Read More »
“Give me a laundry-list and I’ll set it to music.” – Gioachino Rossini, Born Feb. 29, 1792. I hate hearing people say they have nothing to write about or nothing to say. Take a thing. Any thing you find. Scroll way down your news feed. Click “random” on Wikipedia. Then, connect it to your core
Pumping Up Reader Brains With Metaphorical Muscle Read More »
