Productivity

The Secret Shortcut To Securing Sublime Skill

Shinichi Suzuki

“Knowledge is not skill. Knowledge plus ten thousand times is skill.” – Shinichi Suzuki, Born Oct. 17, 1898. If you want to get good at something, study less and practice more. Study is great, don’t get me wrong. But practice is where improvement actually occurs. Discipline creates routine. Routine creates comfort. Comfort creates quality work […]

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Let Your Processes Become Your Secret Weapon Against the Betrayal of the Fickle Muse

W. Edwards Deming

“If you can’t describe what you are doing as a process, you don’t know what you’re doing.” – W. Edwards Deming, Born Oct. 14, 1900. A lot of people who get into copywriting mistake it for other kinds of creative writing. They believe it is all art, and invention, and creative genius. And hey, work

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Knowledge Is Power, So Learn How To Brew Your Own

Denis Diderot

“There are three principal means of acquiring knowledge… observation of nature, reflection, and experimentation. Observation collects facts; reflection combines them; experimentation verifies the result of that combination.” – Denis Diderot, Born October 5, 1713. I’ve said it before – on the Internet, information is cheap if not free. It’s abundant. Readily available on demand, and

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Become Skilled at Winging It, and Outshine Every Over-Scripted Try-Hard in Your Niche

Zach Galifianakis

“Reciting lines is hard; making stuff up is much, much easier.” – Zach Galifianakis, Born Oct. 1, 1969. The most valuable skill you can start developing now is performing. As in, being comfortable on stage or on camera. And that can be intimidating. I hated it. It was scary when I was first starting out.

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