Productivity

You Don’t Need to “Earn” Money. It’s Just Paper and Imagination.

Horace Greely

“The darkest hour in any man’s life is when he sits down to plan how to get money without earning it.” – Horace Greeley, Born Feb. 3, 1811. Darkest hour, Horace? Money is an unnatural man-made invention. What about it should make one need to EARN it? As though it must be deserved before being …

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Coffee? Whiskey? Weed? Noise? Tea? Silence? What Do You Need to Sit Down and Write?

Derek Walcott

“Any serious attempt to try to do something worthwhile is ritualistic.” – Derek Walcott, Born Jan. 23, 1930. Are you serious about what you’re doing or what you want to do? I once heard a talk by late copywriter Eugene Schwartz where he talked about how he keeps his desk and surroundings when he writes. …

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The Bar is Set at Only Slightly Better than Boring.

Francis Picabia

“A new gadget that lasts only five minutes is worth more than an immortal work that bores everyone.” – Francis Picabia, Born Jan. 22, 1878. Quit being so artsy fartsy and publish. Publish now. And later. Again. Constantly. Continuously. Not necessarily regularly. Nor predictably. Not completely, anyway. Especially here, online. Specifically here, on social media. …

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Do the Thing Now. Improve the Thing Later. Perfect the Thing Never.

Arthur Ransome

“When a thing’s done, it’s done, and if it’s not done right, do it differently next time.” – Arthur Ransome, Born, Jan. 18, 1884. Stop trying to make shit perfect. You won’t. You can’t. Don’t even worry about it being great. Focus on “good enough”. Publish your alpha, beta, 1.0 stuff. Let the audience react …

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Content Hack: Go Screw Something Up Really Bad. (Then Fix It.)

Georges Carpentier

“Life is very interesting if you make mistakes.” – Georges Carpentier, Born Jan. 12, 1894. The secret to success is building an audience. The secret to building an audience is to be interesting. The secret to being interesting is having something valuable to talk about. This last one intimidates many, who mistakenly think that only …

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Inscrutability is Fascinating Even to People Who Don’t Know What It Means

Baltasar Gracian

“It is good to vary in order that you may frustrate the curious, especially those who envy you.” – Baltasar Gracian, Born Jan. 8, 1601 As Harvey Danger once put it, “if you’re bored, then you’re boring.” And you DO want to frustrate the plans of people who stumble across you, so they stop what …

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