“I started doing ’30 Rock’ and started writing ‘Mystery Team’ at the beginning of that. While I was doing ‘Mystery Team,’ I started practicing stand-up. While I was doing stand up, I got ‘Community.’ It’s like I planted trees six years ago, and now they have fruit.” – Donald Glover, Born Sep. 25, 1983. Here… Read More →
Mashup Your Core Topic With Everything Else That Is Cool (And People Will Love It And Beg For More)
“The whole secret of life is to be interested in one thing profoundly and in a thousand things well.” – Horace Walpole, Born Sep. 24, 1717. This is also a decent philosophy for thinking about your core content that you will use to build an audience around. You choose your central, main topic. And then… Read More →
Put a Pin in Those Excuses. Instead: Produce. Publish. Profit.
“You can play a shoestring if you’re sincere.” – John Coltrane, Born Sep. 23, 1926. Don’t let anything be an excuse that keeps you from doing what you want to do. “I only have an hour a day.” “I need a better computer.” “I’m working on my game plan.” “I was busy this weekend.” “I… Read More →
Become Yourself By Imitating All Your Heroes At Once
“I was a pretty good imitator of Roy Acuff, but then I found out they already had a Roy Acuff, so I started singin’ like myself.” – Hank Williams, Born Sep. 17, 1923. When you get started in a field you want to pursue, it’s completely valid to begin as an imitator of the most… Read More →
The Difference Between Worthless Information and Valuable Knowledge Is…
“The two words ‘information’ and ‘communication’ are often used interchangeably, but they signify quite different things. Information is giving out; communication is getting through.” – Sydney J. Harris, Born Sep. 14, 1917. A lot of people who market things on the internet care about having a “content strategy” as a way to draw prospective customers… Read More →
How to Never Have to Come Up With Your Own Ideas of Stuff to Sell
“If you have one good idea, people will lend you twenty.” – Marie von Ebner-Eschenbach, Born Sep. 13, 1830. One of the best things about operating via conversations with your audience is that you almost never need to be creative. Plant a seed, and people will grow it into a crop of their their troubles…. Read More →
How to Limit Yourself to Turn “Too Many Good Ideas” Into Actual Output
“The river flows at its own sweet will, but the flood is bound in the two banks. If it were not thus bound, its freedom would be wasted.” – Vinoba Bhave, Born Sep. 11, 1895. You’re creative. You’re smart. You’re talented. You’re skilled. So what? Who cares? What does that DO for anyone? You or… Read More →
Modern Tech Makes Many of Your Perceived Limits Into Bullshittery
“But the power of science lies in open publication, which, with the rise of the Internet, is no longer constrained by the price of paper.” – Michael Shermer, Born Sep. 8, 1954. This technological fact of publication has changed the face of advertising, too. No more paying for printing prep. No more collating. No more… Read More →
If You Want to Write Better, Practice Writing Faster
“I can’t write without that urgency. Something is wrong if it takes more than five days to finish a screenplay. A story created this way will always be full of life.” – Werner Herzog, Born Sep. 5, 1942. Whatever you’re working on, you’re probably taking too long. Do it faster. Stop fucking around. Focus on… Read More →
How To Overcome Impostor Syndrome Forever: Kick It In the Jim-Jams and Bolt Past It
“I think it’s healthy for a person to be nervous. It means you care – that you work hard and want to give a great performance. You just have to channel that nervous energy into the show.” – Beyoncé Knowles, Born Sep. 4, 1981. When I mentor people or consult with them, I frequently hear… Read More →
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