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Repetition is the Mission… Repetition is the Mission… Repetition is the Mission…

Repetition is the Mission… Repetition is the Mission… Repetition is the Mission…

April 22, 2017 Colin Theriot No Comments

“A lie told often enough becomes the truth.” – Vladimir Ilyich Ulyanov (Lenin), Born Apr. 22, 1870. This is a statement that sounds sinister because of how specific it is. If you make it as general as it is in reality, it’s not so evil-seeming. Anything repeated often enough will eventually be believed. This works…
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Advertising, influence, Persuasion, Psychology, Quote

The Art of Sinking Your Persuasive Fishhook Right in Your Prospect’s Face

The Art of Sinking Your Persuasive Fishhook Right in Your Prospect’s Face

April 21, 2017 Colin Theriot No Comments

“For to tempt and to be tempted are things very nearly allied – whenever feeling has anything to do in the matter, no sooner is it excited than we have already gone vastly farther than we are aware of.” – Yekaterina Alexeyevna, Born Apr. 21, 1729. If persuasion is a fishing pole, emotion is the…
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influence, Persuasion, Psychology, Quote, Selling

If You Say You Don’t Have Time to Work on Your Dreams, You’re a Liar, You Liar

If You Say You Don’t Have Time to Work on Your Dreams, You’re a Liar, You Liar

April 20, 2017 Colin Theriot 2 Comments

“It is astonishing what a lot of odd minutes one can catch during the day, if one really sets about it.” – Dinah Maria Mulock Craik, Born Apr. 20, 1826. People say they don’t have time to write, or work on their business, or publish more content, or grow their audience, or shoot a video….
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Productivity, Psychology, Quote, Writing

Infinite Ideas To Write About When You Need Them (Preparation Hack)

Infinite Ideas To Write About When You Need Them (Preparation Hack)

April 19, 2017 Colin Theriot 2 Comments

“Ideally, one should have more material than one can possibly cope with.” – Frank Auerbach, Born Apr. 19, 1931. “I can’t think of anything to write about.” Some people say that. Bitch-baby writers do. Not me. I am a bottomless wellspring of material. I didn’t used to be. But I endeavored a little to make…
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Positioning, Productivity, Quote, Writing

Everything Old is New Again – If You Just Try a Little Bit

Everything Old is New Again – If You Just Try a Little Bit

April 18, 2017 Colin Theriot No Comments

“The secret of good writing is to say an old thing in a new way or to say a new thing in an old way.” – Richard Harding Davis, Born Apr. 18, 1864. I wouldn’t say it’s THE secret… But it IS a great trick. Can’t think of something to write? 1. Take some old…
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Positioning, Productivity, Quote, Writing

The Real Reason People Do What They Do (And How To Use It Against Them)

The Real Reason People Do What They Do (And How To Use It Against Them)

April 17, 2017 Colin Theriot No Comments

“A man always has two reasons for doing anything: a good reason and the real reason.” – J. P. Morgan, Born Apr. 17, 1837. Morgan was talking about parsing the reasoning behind the market moves his competition were making. But we are going to approach it backwards. If you want to persuade and influence people…
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influence, Persuasion, Psychology, Quote

How to Make Your Writing Delicious, and Thus Make Prospects Crave More and More

How to Make Your Writing Delicious, and Thus Make Prospects Crave More and More

April 16, 2017 Colin Theriot No Comments

“The truth is that life is delicious, horrible, charming, frightful, sweet, bitter, and that is everything.” – Anatole France, Born Apr. 16, 1844. Who are you writing to? Robots? No, people. So why write to live, breathing, ambulatory meat bags full of emotion – about boring old “stuff”? People don’t care about stuff. They care…
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Psychology, Quote, Writing

Over-complication Leads to Under-performance – So Simplify, Stupid

Over-complication Leads to Under-performance – So Simplify, Stupid

April 15, 2017 Colin Theriot No Comments

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci, Born Apr. 15, 1452. Y’all are making shit too complicated. Drowning in options and possibilities? Start slapping some arbitrary limitations on yourself and see what you come up with. Innovation and elegance come from making the best solution out of what you have at hand. So…
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Productivity, Quote, Writing

Decide what to do, and do it now.  End indecision and procrastination IMMEDIATELY.

Decide what to do, and do it now. End indecision and procrastination IMMEDIATELY.

April 11, 2017 Colin Theriot No Comments

“Indecision and delays are the parents of failure.” – George Canning, Born Apr. 11, 1770. Do you have these problems? Procrastination? Overanalyzing things? Let’s fix it. How to stop unnecessarily delaying things: just do it now. Inconvenience yourself if you need to. Give that thing you’ve procrastinated on a whole day’s free time. No TV…
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Productivity, Psychology, Quote

Repetition Creates Belief.  Repetition Creates Belief.  And Reinforcement Cements It In.

Repetition Creates Belief. Repetition Creates Belief. And Reinforcement Cements It In.

March 20, 2017 Colin Theriot 1 Comment

“Reinforcement is being right.” – B. F. Skinner, Born Mar. 20, 1904. Read this. It’ll change your life. Your business and money-making life, anyway. And that usually changes your home life. Having money and fame will do that. So first, gather an audience. Build it up around what you sell, or find existing ones and…
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influence, Psychology, Quote, Selling, Writing

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