The Emperor Doesn’t Need New Clothes if He Is Buff and Badass

Samuel Goldwyn

“A wide screen just makes a bad film twice as bad.” – Samuel Goldwyn, Born Aug. 17, 1882.⁣ ⁣ Are you getting too caught up in the details of your project?⁣ The little things. ⁣ Tripping over word selection. Alliterative names. Logo design. Etc.⁣ If you are even thinking about that stuff before the core …

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People Don’t Want Options – They Want You To Decide For Them

Napoleon Bonaparte

“Nothing is more difficult, and therefore more precious, than to be able to decide.” – Napoleon Bonaparte, Born Aug. 15, 1769.⁣ ⁣ Isn’t this what influencers, persuaders, gurus, etc. actually do? ⁣ ⁣ We give people the precious gift of an easy decision.⁣ ⁣ Without our help, there are too many confusing options that keep …

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The Law of Rejection (Works Almost As Well, TBH)

Russell Baker

“Anything that isn’t opposed by about 40 percent of humanity is either an evil business or so unimportant that it simply doesn’t matter.” – Russell Baker, Born Aug, 14, 1925. Whenever you’re formulating a product, or even just trying to market an existing product, it’s important to think about who will oppose it. If the …

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Warping Time to Persuade People With Ghostly Voices From the Past

Felix Adler

“The past speaks to us in a thousand voices, warning and comforting, animating and stirring to action.” – Felix Adler, Born Aug. 13, 1851. All decisions are made in the present moment. And we are deciding our future. But if you can make a decision feel like a culmination of the mistakes and lessons of …

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