“I really don’t think records should be made in the manner where you sit and write, and when you’re finished writing, you start recording. That just seems conventional and old-fashioned to me.” – Jay Reatard, Born May 1, 1980. Writing for the internet, for yourself, is pretty fucking punk. You don’t have time to engineer… Read More →
Create Valuable Unique Information You Can SELL – Just Stop Learning and Start Doing
“Theories are always very thin and insubstantial. Experience only is tangible.” – Hosea Ballou, Born Apr. 30, 1771. If you want to shift from being a consumer of information to a producer and seller of information – positioned as an expert in your chosen topic, learn this. Take whatever you’re consuming, learning, reading, watching –… Read More →
Failure and Bad Feelings Can Be Burned as Fuel – and They Produce Powerful Work
“I merely took the energy it takes to pout and wrote some blues.” – Edward “Duke” Ellington, Born Apr. 29, 1899. Hey, guess what? Everyone has problems. Big whoop. What do you do about your problems? Take them? Endure them? Or do you put them to work? As motivation. As fuel. If you’re not yet… Read More →
Make Them Believe You Would Tell Them All Your Secrets, And They Will Love You
“Folks don’t like to have somebody around knowing more than they do.” – Harper Lee, Born Apr. 28, 1926. When you’re trying to position yourself as a trusted advisor, your audience can’t ever feel like you are holding out on them. They can’t feel like you’re keeping secrets or withholding valuable knowledge for yourself. Countering… Read More →
The Overlooked Secret to Self-employed Freedom: Live Small
“I am indeed rich, since my income is superior to my expenses, and my expense is equal to my wishes.” – Edward Gibbon, Born Apr. 27, 1737. I’m really not qualified to give anyone financial advice. But here is some unqualified financial advice. For the freelancer or entrepreneur just starting out… freedom can cost less… Read More →
To Be InterestING, BE interestED. Enthusiasm is Contagious.
“I’ve always worked on the principle that if it interests me enough to write about it, then it must interest a lot of other people.” – Morris West, Born Apr. 26, 1916. First, cultivate the ability to muster a genuine interest in absolutely any topic. Next, figure out the topics your target audience cares about…. Read More →
Always Be Working Already When the Muse Decides to Show Up
“Not only strike while the iron is hot, but make it hot by striking.” – Oliver Cromwell, Born Apr. 25, 1599. Do you write every day? I do. I could be better about writing more promotions, but hey. I’m working on it… Tomorrow. That’s not what I want to write about here, though. Today I… Read More →
Escapism Motivates: Where Will You Go When You Get Away From Here?
“All the best stories are but one story in reality – the story of escape. It is the only thing which interests us all and at all times, how to escape.” – A. C. Benson, Born Apr. 24, 1862. We tell stories. Stories about the reader. Stories they haven’t heard about themselves yet. The ending… Read More →
Programming Imaginations With Impossible Imagery is the New Black
“If I could find anything blacker than black, I’d use it.” – J. M. W. Turner, Born Apr. 23, 1775. This one isn’t about the content of the quote, but more about the implications of it. Turner couldn’t find paint that was any blacker than the paints he used. He could never actually accurately show… Read More →
Repetition is the Mission… Repetition is the Mission… Repetition is the Mission…
“A lie told often enough becomes the truth.” – Vladimir Ilyich Ulyanov (Lenin), Born Apr. 22, 1870. This is a statement that sounds sinister because of how specific it is. If you make it as general as it is in reality, it’s not so evil-seeming. Anything repeated often enough will eventually be believed. This works… Read More →
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