influence

How to “Inception” Your Ideas Into Other People’s Brains – With Only a Pencil and Paper…

Algernon Blackwood

“A strong emotion, especially if experienced for the first time, leaves a vivid memory of the scene where it occurred.” – Algernon Blackwood, Born Mar. 14, 1869. You ever see that movie “Inception” where that team of mental mercenaries implants an idea into someone’s memory, so that they mistake it for their own? I can

How to “Inception” Your Ideas Into Other People’s Brains – With Only a Pencil and Paper… Read More »

To Persuade, Concern Yourself with Emotional Truth Rather Than Cold, Hard Fact

Gabriel Garcia Marquez

“In journalism just one fact that is false prejudices the entire work. In contrast, in fiction one single fact that is true gives legitimacy to the entire work. That’s the only difference, and it lies in the commitment of the writer. A novelist can do anything he wants so long as he makes people believe

To Persuade, Concern Yourself with Emotional Truth Rather Than Cold, Hard Fact Read More »

The Crystal Ball Says… Success Is Just Around the Corner, So Grab That Pistol and Follow Me.

Daniel Kahneman

“Most successful pundits are selected for being opinionated, because it’s interesting, and the penalties for incorrect predictions are negligible. You can make predictions, and a year later people won’t remember them.” – Daniel Kahneman, Born Mar. 5, 1934. Gurus need to make a lot of predictions. That’s really why people follow us at all. People

The Crystal Ball Says… Success Is Just Around the Corner, So Grab That Pistol and Follow Me. Read More »

The Real Secret About Why People Love Fake “Secrets”

Georg Simmel

“Secrecy sets barriers between men, but at the same time offers the seductive temptation to break through the barriers by gossip or confession.” – Georg Simmel, Born Mar. 1, 1858. Secrets are power. Sharing secrets can weaken you and allow others to damage you. Generosity with plans and innovations can lead to disastrous competition. Even

The Real Secret About Why People Love Fake “Secrets” Read More »

Scroll to Top