Mindset

Creativity Comes to Life When You Feed it Something to Improve

John Updike

“Any activity becomes creative when the doer cares about doing it right or better.” – John Updike, Born Mar. 18, 1932. A lot of writers worry too much about creativity, and not enough about consistency of output. If that’s you, let’s talk about manipulating your mind out of making that mistake, shall we? Creativity is […]

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Discipline and Foundations are What You Build On (Because You Can’t Build On Nothing)

Rudolf Nureyev

“Technique is what you fall back on when you run out of inspiration.” – Rudolf Nureyev, Born Mar. 17, 1938. “I don’t have a good idea.” Shut up. Write anyway. “I don’t have anything to say.” Stop it. Write something anyway. “It didn’t come out the way I wanted.” Fuck you, publish it anyway. We

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Come Get Corrupted With Me And Let’s Get Rich (While Helping People)

Saul Alinsky

“Life is a corrupting process from the time a child learns to play his mother off against his father in the politics of when to go to bed; he who fears corruption fears life.” – Saul Alinsky, Born Jan. 30, 1909. A lot of advertising writers talk some bullshit like “I use persuasion, not manipulation”

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