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Are Those Bushes Moving?  Breaking Patterns in Advertising

Are Those Bushes Moving? Breaking Patterns in Advertising

October 27, 2015 Colin Theriot No Comments

So called trends in advertising are simply a symptom of the creation of a pattern in a market that is so observable that it has become boring to them. The brain is wired for this biologically – proto apes scanning the jungle for jaguars. If it’s not new and novel, it’s probably plants. If it…
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Advertising, Persuasion, Psychology, Writing

Prepared Writers Never Get Blocked

Prepared Writers Never Get Blocked

September 9, 2015 Colin Theriot No Comments

Here is an older piece from copyblogger that I saved from over a year ago. It definitely serves up a decent answer – more of a strategy, really – for dealing with a problem most writers face. What happens when the page is blank and you’re out of ideas? The author says “…writing good content,…
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Writing

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