“Real success is being totally indulgent about your own trip. You put your blinders on about the garbage and go full speed ahead.” – Betsey Johnson, Born Aug. 10, 1942.
Are you doing what you really want to do with your business and/or career?
Or are you just chasing the money?
Hey, money is good.
But what do you WANT to do? What do you want to make? What do you want to leave behind (if anything)?
What is your trip? What is it about what you do that you would pursue and explore full time if you could?
Because you CAN do that. It might take some planning and discipline. You might have to hire people to do the unsavory bits with minimal supervision from you.
But that matters. That's important.
Are you really successful if you can't indulge in the parts of your life's work that move you?
Me? I get to write stuff like this and share it with smart people like you. That's my trip.
And I obviously indulge in it often.
What's yours? What are you going to wallow in once you are successful enough? If you're putting it off, why wait?
I know that for most of the people I work with, the reasons they wait have to do with the opinions and judgments of others.
Not the people who would be fans of the work, or supporters of their livelihood.
Not potential patrons or clients or customers.
But rather, they put stock in the feedback and criticisms of those who have no passion, nor drive, nor even understanding of your trip. Those critics wouldn't dare to try, so they don't understand why you would, and should you *GASP* succeed… Well that would just make them feel bad.
And so they shoot down your idea before it can climb to its true, deserved height.
Man, fork those haters right in the ear with a rusty screwdriver.
Don't invite them on your trip. They can't come. Leave them at the station while your train speeds down the track of your chosen destiny.
Like Betsey told you – blinders, baby.
It's your life.
You do it, and share it with people who love it.
Ignore the people who don't think it should exist simply because it's not FOR them.
This takes courage.
But you have that, right?
<!—- lagniappe O courageous cultists! Let’s talk about a thing that has come up with a couple of people I have consulted with and coached lately. You DO NOT have to have your “thing” figured out before you get to work building the foundation. You can figure out almost everything while IN MOTION, doing work, getting paid, earning clients, serving customers, etc. I became an in-house copywriter in 2008. I quit in 2009 and went freelance. I started speaking at events and teaching in 2010. In 2011, I had the idea for a “copywriting cult” but didn’t know what it was yet. This whole time, I am doing live video stream shows, participating in forums and skype groups (old lol). I did a few paid trainings and guest webinars. In 2012 is when I finally start the facebook group called “The Cult of Copy” and I didn’t know if it would be just another thing that lasted a year or two like my other stuff... But instead, it is (at the time of this writing) almost a decade old. I haven’t had a real job since. Haven’t written for clients since 2012. I have only served my ever growing (or at least self-replenishing) audience. But if I had waited until I had that one great idea before doing ANYTHING, there’s no way I could have afforded to do NOTHING for as long as it took for that idea to form. In fact, that idea may never have occurred to me if I wasn’t out there engaging the audience I wanted for myself, and interacting, responding, assisting, advising, serving, etc. So that is my advice here for those who need to hear it today. Just start serving those you want to help. They might be the ones to give you that idea or name or brand or model or method. Don’t let “not knowing what your *thing* is” be an excuse. Start chopping that log. Start chiseling that marble. Start cutting away all the stuff you discover that you DON’T want, and it will get easier and easier to see exactly what you DO want. That’s the work until the WORK reveals itself. Get me? —->