The Easiest Way to Internalize What You Learn (And Grow Your Audience, Too)

Itzhak Perlman

“Teaching is really very, very important. I always tell my students that you should find an opportunity to teach. When you teach others, you teach yourself.” – Itzhak Perlman, Born Aug. 31, 1945.

This is really the core of what I've built my own business around. Plenty of others have, too.

Hell. Entire multi-billion dollar media empires have been built around this concept of TEACHING what you LEARN.

Learn something valuable, do it, record your progress, share it with others and TEACH them to follow along.

That's it.

You don't have to be an expert, or even any good at first.

Just learn, do, and then teach.

The passage of time will do what it does.

Practice makes you better.

Creating content around your practice and lessons learned will gain and grow an audience.

You prove your experience over time, leaving records of it.

Your earliest followers are pretty good themselves, making for great testimonials and accolades.

And for new followers joining in, you have breadcrumbs they can follow, taking them from a beginner and leading to your current level.

That can be the whole difference between just dabbling and playing, and actually making an asset and a business and an audience you can sell to and profit via their patronage.

And all you have to do is learn, apply, then turn around and teach someone.


You get better. They get better and become fans. It scales forever, and all you have to do is keep learning and sharing.

Just like this.

2 thoughts on “The Easiest Way to Internalize What You Learn (And Grow Your Audience, Too)”

  1. Love that you are doing just what your are recommending. Walking the talk is so rare in this wired world. The Lagniappe is a great addition with the ex;ansion of your thoughts. Time for me to get my old ass act together!

  2. fabiana panetta

    I have been enjoying and learning tremendously from your emails lately. This one is particularly good since people think they need to have all these certificates to be able to teach others. As one of my mentors says, be a contributor, not an expert.

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